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Author
Bibliographic Citation
  • Gotteland David, Haon Christophe, Gauthier Caroline. L'orientation marché ; synthèse et nouvelles directions théoriques. Recherche et Applications en Marketing (French Edition), SAGE Publications, 2007, 22 (1), pp.45-59
Title
  • L'orientation marché ; synthèse et nouvelles directions théoriques
dc:date
  • 2007
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